THE VIC PARTICIPATION IN THE PRESTIGIOUS EXHIBITION WAS MARKED WITH WELL-DESERVED AWARDS

The VIC Group successfully presented its products and innovative achievements at the exhibition "MVC: Grain-Mixed Feed-Veterinary Medicine 2021", which was evidenced by receiving the well-deserved awards. The project "PRODUCTIVE HEPATO, feed additive for animals and birds" was awarded a gold medal for winning the competition "Innovations in the feed industry" in the nomination "Components for the production of feed products". The company also received a diploma from the organizers "for a creative stand at the exhibition".

For the first time, VIC Group organized its stand in an open area, which allowed expanding the list of products presented - innovative veterinary drugs, feed additives, prebiotics and probiotics, sorbents and ear tags produced at the production sites of VIC-animal Health. Visitors were also able to get acquainted with veterinary tools, hygiene products and equipment for pig breeding, animal husbandry and poultry farming.

A distinctive feature of the creative stand was a stage with a canopy, where topical issues in the field of veterinary medicine, animal husbandry and animal and poultry feeding were discussed during business meetings. Representatives of industry associations – Soyuzmoloko, the National Union of Poultry Farmers and the National Union of Pig Breeders - participated in these events. Visitors could get professional advice from leading specialists of the Group at the VIC stand.

Lyubov Bocharova, Development Director of VIC Group of Companies, noted that the exhibition "Grain-Mixed Feed-Veterinary Medicine" is the key industry event of the year. It attracts managers and specialists of livestock enterprises. This helps to create environment for strengthening existing partnerships, mutually beneficial cooperation and the conclusion of new agreements.

– This year we have changed the format of our participation, adding a business section to it, and thus we had opportunity to additionally convey to our partners information about the solutions that we offer to the livestock industry.

The VIC exhibition organizers managed to create a friendly business atmosphere, which was appreciated by the visitors of the stand - partners and customers of the Group. They appreciated the professionalism of the VIC employees, as well as the positive effect of not only receiving professional information, but also of live communication with colleagues.